rabbits everywhere!

Whilst looking for the Skoda advert I came across this one for Sony Bravia. I used to love watching it on the tv and it managed to keep my attention right up to the end every since time (not many adverts do this!). I think it is so creative and it is definitely a fresh way to advertise.

3 cars, 3 very different adverts

The first advert is showing the audience how much time and effort (and engineers) goes into creating a unique and brilliant car. I believe the advert is trying to show the viewer that Audi are being more diverse and modern. I, personally, enjoy this advert because you can see the development and stages.

The second advert, is older but I believe it is still relevant and is a powerful piece . The music is very catchy and whenever I hear it I think of this advert, which is always a good sign for the company. It has a very different tempo to the previous one, which will probably attract a younger market.

Finally, the Skoda 'cake' advert. Yet again a very different media choice to represent a very different meaning and to target a different market. I think it also shows the viewer how confident skoda are in the brand.

Overall, these three adverts are so diverse and unique, yet all of them are trying to sell you are car...which one tempts you?

hot chip

I am a big fan of hot chip at the moment and I love how unique and diverse their music videos are. I am drawn to the first one because of the bold use of colour and the way in which they bring humour into the video. Whereas I enjoy the second one for a completely different reason...it reminds me of art attack, the kids tv programme I used to watch religiously when I was a child! I used to love seeing all the materials and objects before Neil Buchanan started and trying to guess what he was going to create!